BUSINESS & MARKETING Archives - Dangerously Good Stories

MAKE your life FEEL like A FUN GAME,

rather than something to survive & endure.

CREATE A LIFE-BRAND

Ok, I’m glad that title caught your attention. There’s been a bit of a buzz in our documentary family photographer about following the “technical, photography rules” of a documentary photographer that takes on clients… what’s allowed in shooting, what’s allowed in editing, and so on. It pisses me off. The focus is in the wrong place. What you […]

The Photography Rule You May Have Broken

Have you ever felt like you are on a hamster wheel with your photography business? Or maybe like a clone of thousands of other photographers out there, but you aren’t sure what you can do to break away from the mold? Maybe, you haven’t even given yourself permission to break away, because you simply don’t […]

Photography Income and Intuition

“Have you ever had a dream come true? That shop was my dream. The Lord gave me my dream.” Those were words from one of the last conversations with Papaw. He was a husband, father of seven and a retired truck driver who dreamed of owning his own business. He started Quick Fix Tire when […]

Documenting the History + Memories Inside a Family Business

I just wrapped up recording an audio response to my strategist, continuing our conversation, and I was thinking after about how much I love this pattern I do in both my biz and my life where I zoom in and zoom out constantly. What I mean: I zoom out to find clarity, to pulse check […]

#034 – Zoom In, Zoom Out, Repeat.

In episode 033, I talk with MY Intellectual Property Lawyer, Shay Lawson. Shay works between Atlanta and New York and she’s not just any lawyer. She GETS creatives + online entrepreneurship – we are her dream clients. She works with a several Singer Songwriters in the music industry too, which I think is really cool! Shay also […]

#033 – How Hiring a Lawyer Expanded My Business with Shay Lawson

Early on in my photography career, I could tell things weren’t working business wise. I had been naive about the volume of clients that I could manage. I underestimated how much time it would take to manage a business and provide a decent level of service to the families who had hired me. I created […]

Where to Start in Setting Pricing + Packages in Your Documentary Family Photography Business

My apologies if this gets a bit long – it’s a bit of a journal-esque share. 1. Humanity trumps everything. I teach you to be more of yourself in your communication and I got lost in the shuffle myself in 2017. The root cause: doing too much, too fast. My shares came from a place […]

17 Reflections in Marketing + Memories + Life from 2017

I opt-in for A TON of stuff using a dedicated (and neglected) email for opt-in noise (to keep my main inbox clutter-free). Recently, that inbox went from 21,000 emails (!!) to inbox zero status WITHOUT hitting Select All / Delete. Crazy, right? I’ve got a feeling what I learned will be your new email marketing […]

13 Lessons to Make Your Inbox Presence More Welcoming to Readers

I believe to the core in beginner level photography workshops! I’ve talked about the marketing benefits for your client photography business and how workshops can help you attract better quality inquiries super in demand for your photography approach. But, I’ve beaten around the bush with the money conversation. How much can you make from teaching a workshop? […]

Create a Revenue Stream with a FUN Photography Class for Beginners

I’ve often heard this said about motherhood: it’s the longest shortest time. And I always giggle a little bit because this is exactly how I feel about my photography business. The days can feel painstakingly long—especially the ones in the winter months. I’m not getting booked, and the blank spaces in my calendars feel like they […]

The Long Game: Surviving in a Photography Genre without a Rulebook

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